6 WordPress Dynamic Content Plugins for Using Conditional Logic

Last Updated November 14, 2022

It’s not uncommon to want a website to display different content to different visitors. This used to be a complicated programming challenge. WordPress plugin and theme developers would have to create custom solutions to present chunks of content based on various requirements presented by their clients. For example, only show visitors from a certain country a particular product in a store. Now, thanks to plugins, there are easier ways for you to set up these kinds of dynamic content situations for client sites. Check out our list of the best and most popular WordPress dynamic content plugins available today.

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Popular WordPress Dynamic Content Plugins

All of the WordPress dynamic content plugins on our list are available at WordPress.org for download. You can also install and activate them directly inside the WordPress admin if you prefer. While these plugins are free, this is still WordPress we’re talking about. Many of these plugins are freemium in nature. That means while the initial plugin is free to download and use you might need to pay for a pro version to get the functionality you want. Some plugins even require an account at a third-party service to work but that is rare. We’ve done our best to explain exactly what you get in the free version and, if applicable, what premium plugins offer as well.

If-So

As the name suggests, If-So allows you to add or replace content according to the visitor’s profile or interaction with the site. You need to select a condition and set the personalized content version to be displayed if the condition is met. For example, you can use the plugin to show content based on the user’s search term or the platform the user was referred from. You don’t need any coding skills to integrate the plugin with your WordPress site. This plugin works with any page builder and is 100% compatible with all WordPress caching plugins.

Plugin Details

Premium Version

The premium version provides access to additional features like setting conditions based on UTM parameters, dynamic links, referrer sources, and user roles. With the premium version, you also get access to premium support and updates for one year. The premium license is available in three packages – personal, agency, and enterprise. The personal plan costs $197 for single domain use, the agency plan costs $297 for 5 domain use, and the enterprise plan costs $497 for 100 domain use. You also get a 30-day money-back guarantee with all the plans.

Block Visibility

The Block Visibility plugin lets you effortlessly create dynamic content in WordPress that will increase conversions, enhance the user experience, and improve your workflow. You can create conditional blocks to display exclusive content, such as promotions or discounts, to your customers. For example, you can create blocks that display additional discounts exclusive to the day’s first, tenth, hundredth, and thousand shoppers. The plugin is easy to set up and requires no code. Moreover, it is designed to work with any WordPress block, including third-party ones.

Plugin Details

Premium Version

Block Visibility Pro enhances your marketing capabilities, improves compatibility with new full-site editing features, and introduces eCommerce integrations. With the premium version, you get visibility presets that allow you to control multiple blocks at once, support for all post and user metadata, exclusive eCommerce rules, and access to premium email support, to mention a few. There are three pricing plans available – personal, freelance, and agency. All the plans provide all the pro features, eCommerce support, and one year of support and updates. The only difference lies in how many websites you can use the plugin. The personal plan allows you to use the plugin on 2 websites and costs $49/year; the freelance plan enables you to use the plugin on 10 websites and costs $89/year; the agency plan allows you to use the plugin on unlimited sites and costs $169/year.

Logic Hop

Logic Hop lets you personalize your website to show the right dynamic content, to the right person, at the right time. You can create your own rules to show relevant, personalized content that helps enhance customer experience and improve sales. The plugin also supports integration with Elementor, Divi, Beaver Builder, and Gutenberg page builders. The plugin’s notable features include powerful call-to-action conditional logic, logic blocks for personalized CTAs, conditional page redirects for dynamic funnels, and over 40 real-time data points.

Plugin Details

Premium Version

The premium version of Logic Hop is available for purchase in three pricing plans. The basic license costs $199 per year, the professional license costs $399 per year, and the agency license costs $999 per year. You can also opt for a 14-day free trial to make a better-informed purchase decision. The key features in the premium version include local data storage, unlimited personalization, location based on GeoIP, plugin updates, and email customer support. The only difference lies in how many websites you can use the plugin. For instance, the basic plan provides single site usage, the professional plan provides ten site usage, and the agency plan provides one hundred site usage.

Advanced Personalization

The Advanced Personalization plugin allows you to change the parts of your WordPress website’s content to appeal to customers’ unique interests. For example, using the plugin, you can show exclusive promotions and discounts to your most loyal customers. With Advanced Personalization, you can easily segment and target your customers, show them personalized content, and increase your chances of sales. You can set personalization rules based on geolocation, days of the week, and first-time users, to name a few. The plugin is straightforward to use and requires no coding skills. Simply choose what content to display when a visitor meets specific criteria, paste the generated shortcode and let the plugin work its magic.

Plugin Details

Premium Version

With the premium version, you get access to additional personalization rules like targeting users based on specific pages, date, time frame, users who leave the site, and the device through which they visit your site. You can purchase the premium version for $24.95 for a lifetime license and use the plugin on a single site. You are also covered by the no questions asked 30-day refund policy if you are unhappy with the premium version or don’t find it useful for your website.

Conditional Content

Conditional Content lets you personalize your website to display custom content to tailor each user’s experience and increase user engagement. For example, you can display exclusive content, such as products, based on the user’s location. The plugin is easy to set up as it does not require any coding, works on all page content, such as pages, posts, custom post types, and WordPress widgets and works directly with Gutenberg, Beaver Builder, and Elementor. Simply create the condition for the custom content and publish it to be displayed to specific visitors.

Plugin Details

Premium Version

Conditional Content Pro is available for purchase in three price plans. The personal plan costs $99 for single domain use; the team plan costs $249 for 20 domain use; the enterprise plan costs $649 for unlimited domain use. All the plans provide a one-year license. Some key features of the premium version include time and date scheduling, referral source, user behavior, visited page information, and support for popular geolocation providers.

Dynamic Content for WooCommerce

The Dynamic Content for WooCommerce plugin allows admins to restrict or show content to users based on the purchases they have made. For example, you can use the plugin to show specific content to your premium customers, offering opportunities and specials to purchase low-cost add-ons. This helps maximize revenue and increase store sales. Installation of the plugin is fairly straightforward. You just need to use simple shortcodes and set conditions to show or hide content on your WordPress site.

Plugin Details

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What’s the Best WordPress Dynamic Content Plugin for You?

That’s our look at some of the best WordPress dynamic content plugins out there right now. As we said above, most of these are freemium in nature. We always recommend you try at least several of these plugins out on a test site before making a decision. And, as usual, be aware of what you get for free versus what you will have to pay for. We also suggest that you thoroughly test out a free version of any plugin before making a purchase decision on a paid upgrade. Oftentimes, if you are unhappy with a free plugin then you will be just as unhappy with the premium version. The opposite is often true, of course. High-quality free WordPress plugins typically have equally high-quality premium versions. Regardless, you should be able to find a great dynamic content solution from this list.

Are you a WordPress developer or a member of a WordPress agency? You might be interested in learning more about our White Label WordPress plugin before you go. White Label was built to let developers and freelancers customize the WordPress admin experience for their clients. Add your clients branding by changing logos and colors throughout the admin. Build a custom dashboard experience. Hide and rename menu items to prevent clients from accessing certain areas of WordPress. Check out the full feature list to learn about everything White Label can do to help improve how your clients interact with WordPress.

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