White Label Features

Give your clients a professional WordPress experience without rebuilding the wheel.

White Label lets you customize the WordPress login screen, admin dashboard, menus, plugins, and themes. Give your clients a clean, branded interface instead of a default WordPress installation.

Available as a free plugin or as White Label Pro, which unlocks dozens of additional features and integrations with popular plugins like Yoast SEO and Gravity Forms.

Get White Label Pro for $39/year. 14-day money-back guarantee.


White Label Features - Login Page Customization

WordPress Login Page Customization

Make the WordPress login screen look like it belongs to your client.

  • Custom Login Logo
    Replace the default WordPress logo with your own. Upload your custom login logo for your WordPress site.
  • Custom Login Background
    Change the default gray and boring login screen background with your own custom image or illustration to better match your client’s branding.
  • Login Logo Link
    Set your own link and attribute text on the login logo. Replace the default WordPress.org link with something more appropriate for your client.
  • Login Template
    Switch up the default centered login box with left and right layout templates for the WordPress login page.
  • Login Page CSS
    Add your own CSS snippets to the login page directly inside the White Label settings interface.
  • Remove Login Features
    Hide the Remember Me Checkbox, Language Switcher, Go to Site Link, and the Lost your Password Link.

White Label Pro Login Page Features
Pro Only

White Label Pro offers additional login page customization options.

  • Change Login URL
    Change the default WordPress login URL to an address of your own choosing.
  • Login Redirect
    Redirect users to a specific URL after they have successfully logged in to the WordPress admin.

White Label Features - Dashboard Customization

WordPress Dashboard Customization

Give clients a dashboard that helps them instead of one that confuses them.

  • Custom Dashboard
    Completely replace the WordPress dashboard with your own content. Use the WYSIWYG editor to create a custom dashboard experience.
  • Custom Welcome Panel
    Replace the default WordPress welcome panel on the dashboard with your own custom version. Add text, images, and links for your clients to see as soon as they log in to WordPress.
  • Add Your Own Dashboard Widget
    Add your own widget with any content to the WordPress dashboard. Include custom information and details for your clients to see after they log in.
  • Remove Dashboard Widgets in Bulk
    Don’t need the default WordPress or third-party dashboard widgets? Simply remove them by checking a single box in White Label’s settings.

White Label Pro Dashboard Features
Pro Only

White Label Pro offers extra dashboard customization.

  • Remove Individual Dashboard Widgets
    Choose individual dashboard widgets to remove from your dashboard. You can select from the default widgets and any third-party widgets added by plugins and themes.

White Label Features - Menu Customization

WordPress Menu Customization

Control exactly what your clients see in the sidebar and admin bar.

  • Hide Admin Menus
    Hide any WordPress or plugin menu and its sub-menu in the admin area from non-White Label Administrators and other users.
  • Custom Admin Color Scheme
    Customize the color scheme of the WordPress admin’s menu and input fields to match your client’s branding.
  • Resize Admin Menu
    Change the width of the WordPress admin menu to make menu items with long text fit into the admin’s design better.

White Label Pro Menu Features
Pro Only

White Label Pro really shines with an extensive suite of menu tools.

  • Rename Admin Menus
    Change the text for any of the sidebar menu items shown on the admin side of your WordPress installation.
  • Change Admin Menu Icons
    Replace any icon in the sidebar menu with one of the 300 Dashicons available in WordPress.
  • Rename Admin Bar Menu Items
    Rename any of the front-end or back-end admin bar menu items. The admin bar is the menu logged-in users see at the top of your site.
  • Hide Admin Bar Menu Items
    Hide individual admin bar menu items. The admin bar is the menu logged-in users see at the top of your site.
  • Remove Front End Admin Bar
    Remove the admin bar from the front end of your WordPress installation for non-administrators and other users.

White Label Features - Plugin Customization

WordPress Plugin Customization

Keep your tech stack private. Clients don’t need to know which plugins or themes you’re using.

  • Hide WordPress Plugins
    Hide WordPress plugins and their updates from non-White Label Administrators and other users.

White Label Pro Plugin Features
Pro Only

White Label Pro gives you more control over how plugins appear in WordPress.


White Label Elementor

White Label Elementor

Remove Elementor branding and keep the editor experience focused for your clients.

Read Our Guide on How to White Label Elementor


White Label Yoast SEO

White Label Pro Menu Features
Pro Only

Yoast SEO is installed on millions of WordPress sites, but your clients don’t need to see Yoast’s branding.

Read Our Guide on How to White Label Yoast SEO


White Label Gravity Forms

White Label Pro Menu Features
Pro Only

Keep your Gravity Forms installation looking clean and on-brand for clients.

Read Our Guide on How to White Label Gravity Forms


White Label SearchWP

White Label Pro Menu Features
Pro Only

SearchWP powers custom search on thousands of WordPress sites. White Label Pro lets you remove its footprint from the admin.

Read Our Guide on How to White Label SearchWP


White Label Features - Theme Customization

WordPress Theme Customization

Hide and modify themes and their details from your clients.

  • Hide WordPress Themes
    Hide WordPress themes and their updates from non-White Label Administrators and other users.

White Label Pro Theme Features
Pro Only

White Label Pro gives you more control over how plugins appear in WordPress.


White Label Features - Admin Customization

WordPress Admin Customization

Clean up the back-end for clients and remove anything that doesn’t apply to them.

White Label Pro Admin Features
Pro Only

White Label Pro offers additional features for controlling the general WordPress admin experience.


Miscellaneous White Label Features and Support

Miscellaneous Features and Support

White Label comes with these additional features and support options.

  • Hide WordPress Version Number
    Hide the WordPress version number in your site’s markup and on the admin interface.
  • Multisite Support
    You can use White Label with WordPress Multisite networks. Apply White Label settings from your main site to all sites on your network.
  • Import & Export
    Easily import or export settings from any White Label or White Label Pro installation.

Miscellaneous White Label Pro Features
Pro Only

White Label Pro comes with several miscellaneous features to help you round out the WordPress admin customization experience for your clients.


White Label Pro Pricing

PersonalBusiness
Price$39/Year$99/Year
Sites1 SiteUnlimited Sites
All Pro Features
1 Year of Updates
Premium Support
Buy NowBuy Now

14-day money-back guarantee. If White Label Pro doesn’t work for your setup, contact support within 14 days for a full refund. No questions asked. Licenses renew annually and can be cancelled at any time from your account. All prices are in USD.