White Label Features
Give your clients a professional WordPress experience without rebuilding the wheel.
White Label lets you customize the WordPress login screen, admin dashboard, menus, plugins, and themes. Give your clients a clean, branded interface instead of a default WordPress installation.
Available as a free plugin or as White Label Pro, which unlocks dozens of additional features and integrations with popular plugins like Yoast SEO and Gravity Forms.
Get White Label Pro for $39/year. 14-day money-back guarantee.

WordPress Login Page Customization
Make the WordPress login screen look like it belongs to your client.
- Custom Login Logo
Replace the default WordPress logo with your own. Upload your custom login logo for your WordPress site. - Custom Login Background
Change the default gray and boring login screen background with your own custom image or illustration to better match your client’s branding. - Login Logo Link
Set your own link and attribute text on the login logo. Replace the default WordPress.org link with something more appropriate for your client. - Login Template
Switch up the default centered login box with left and right layout templates for the WordPress login page. - Login Page CSS
Add your own CSS snippets to the login page directly inside the White Label settings interface. - Remove Login Features
Hide the Remember Me Checkbox, Language Switcher, Go to Site Link, and the Lost your Password Link.
White Label Pro Login Page Features
Pro Only
White Label Pro offers additional login page customization options.
- Change Login URL
Change the default WordPress login URL to an address of your own choosing. - Login Redirect
Redirect users to a specific URL after they have successfully logged in to the WordPress admin.

WordPress Dashboard Customization
Give clients a dashboard that helps them instead of one that confuses them.
- Custom Dashboard
Completely replace the WordPress dashboard with your own content. Use the WYSIWYG editor to create a custom dashboard experience. - Custom Welcome Panel
Replace the default WordPress welcome panel on the dashboard with your own custom version. Add text, images, and links for your clients to see as soon as they log in to WordPress. - Add Your Own Dashboard Widget
Add your own widget with any content to the WordPress dashboard. Include custom information and details for your clients to see after they log in. - Remove Dashboard Widgets in Bulk
Don’t need the default WordPress or third-party dashboard widgets? Simply remove them by checking a single box in White Label’s settings.
White Label Pro Dashboard Features
Pro Only
White Label Pro offers extra dashboard customization.
- Remove Individual Dashboard Widgets
Choose individual dashboard widgets to remove from your dashboard. You can select from the default widgets and any third-party widgets added by plugins and themes.

WordPress Menu Customization
Control exactly what your clients see in the sidebar and admin bar.
- Hide Admin Menus
Hide any WordPress or plugin menu and its sub-menu in the admin area from non-White Label Administrators and other users. - Custom Admin Color Scheme
Customize the color scheme of the WordPress admin’s menu and input fields to match your client’s branding. - Resize Admin Menu
Change the width of the WordPress admin menu to make menu items with long text fit into the admin’s design better.
White Label Pro Menu Features
Pro Only
White Label Pro really shines with an extensive suite of menu tools.
- Rename Admin Menus
Change the text for any of the sidebar menu items shown on the admin side of your WordPress installation. - Change Admin Menu Icons
Replace any icon in the sidebar menu with one of the 300 Dashicons available in WordPress. - Rename Admin Bar Menu Items
Rename any of the front-end or back-end admin bar menu items. The admin bar is the menu logged-in users see at the top of your site. - Hide Admin Bar Menu Items
Hide individual admin bar menu items. The admin bar is the menu logged-in users see at the top of your site. - Remove Front End Admin Bar
Remove the admin bar from the front end of your WordPress installation for non-administrators and other users.

WordPress Plugin Customization
Keep your tech stack private. Clients don’t need to know which plugins or themes you’re using.
- Hide WordPress Plugins
Hide WordPress plugins and their updates from non-White Label Administrators and other users.
White Label Pro Plugin Features
Pro Only
White Label Pro gives you more control over how plugins appear in WordPress.
- Change Plugin Details
Modify individual plugin details (name, description, links, etc.) that display on the Plugins screen. - Remove Plugin Features
Turn off the Add Plugin Button, Upload Plugin Button, Install Now Button, Update Now Button, Activation Button, and the More Details Link.

White Label Elementor
Remove Elementor branding and keep the editor experience focused for your clients.
- Hide Elementor Logo
Hide the Elementor logo throughout the WordPress admin and the Elementor editor. - Replace Elementor Loading Logo
Replace the Elementor logo shown during the editor loading screen with your own image. - Change Elementor Editor Colors
Use your own colors or your client’s colors in the Elementor editor to match branding. - Hide Elementor Editor Navigation
Modify the navigation in the Elementor editor to hide individual items from users. - Hide Elementor Post State Text
Remove the Elementor post state text shown on your site’s list of pages. - Replace Elementor Post State Text
Change the post state text Elementor injects on the list of pages with your own wording. - Replace “Edit with Elementor” Text
Replace the “Edit with Elementor” text shown on buttons and admin bar menu items with your own. - Hide Elementor Pro Upgrade Nags
Disable Elementor Pro upsells in the free version of the editor. - Hide Elementor Pro Widgets
Disable the display of widgets in the editor that are only available in Elementor Pro.
Read Our Guide on How to White Label Elementor

White Label Pro Menu Features
Pro Only
Yoast SEO is installed on millions of WordPress sites, but your clients don’t need to see Yoast’s branding.
- Remove Yoast SEO Branding
Customize the branding of Yoast SEO throughout the WordPress admin. - Hide Yoast SEO Premium Upsells
Remove all the Yoast SEO Premium upsells that appear through the admin and block editor. - Hide the Yoast SEO HelpScout Beacon
Hide the Yoast SEO HelpScout Beacon button inside the plugin’s settings screens.
Read Our Guide on How to White Label Yoast SEO

White Label Pro Menu Features
Pro Only
Keep your Gravity Forms installation looking clean and on-brand for clients.
- Remove Gravity Forms Branding
Change the Gravity Forms branding throughout the WordPress admin. - Hide Gravity Forms Settings
Hide panels and links from the main settings screen in Gravity Forms. - Change Gravity Forms Add-Ons
Disable buttons presented to users in the Gravity Forms Add-Ons list to prevent installation and downloading. - Change Gravity Forms Templates
Remove interface features from the Gravity Forms Templates popup. - Hide Gravity Forms Toolbar Links
Remove toolbar links from individual forms in the Gravity Forms interface.
Read Our Guide on How to White Label Gravity Forms

White Label Pro Menu Features
Pro Only
SearchWP powers custom search on thousands of WordPress sites. White Label Pro lets you remove its footprint from the admin.
- Remove SearchWP Branding
Modify the branding of SearchWP inside the WordPress admin. - Hide SearchWP Menus
Hide sub-menu items from individual screens in the SearchWP plugin’s interface. - Hide SearchWP Upsells
Remove SearchWP upsells that appear through the plugin’s interface.
Read Our Guide on How to White Label SearchWP

WordPress Theme Customization
Hide and modify themes and their details from your clients.
- Hide WordPress Themes
Hide WordPress themes and their updates from non-White Label Administrators and other users.
White Label Pro Theme Features
Pro Only
White Label Pro gives you more control over how plugins appear in WordPress.
- Rename WordPress Themes
Rename WordPress themes inside the admin to obscure what themes are installed and active. - Change WordPress Theme Screenshots
Change WordPress theme screenshots to remove third-party logos and imagery inside the admin. - Remove WordPress Theme Details
Hide the Theme Details button and overlay from the WordPress admin’s themes interface. - Remove Theme Action Buttons
Hide the theme-related action buttons from the WordPress admin, including Activate Theme, Customize Theme, Live Preview Theme, Theme Update Available, Delete Theme, Add New Theme, Upload Theme, and Install Theme.

WordPress Admin Customization
Clean up the back-end for clients and remove anything that doesn’t apply to them.
- Remove WordPress Logo
Totally remove the WordPress logo from the admin bar so that no branding is visible. - Replace WordPress Logo
Set your own small logo in the admin bar to replace the default WordPress logo. - Replace Howdy Message
Replace the “Howdy, Name” in the admin bar with any text you would like. - Replace Admin Footer Credit
Set your own footer credit in the WordPress admin area. - Add Scripts of Live Chats
Paste any JavaScript to run in the WordPress admin area. Great for adding a live chat.
White Label Pro Admin Features
Pro Only
White Label Pro offers additional features for controlling the general WordPress admin experience.
- Hide Update Notifications & Nags
Hide WordPress update notification alerts and nags from non-White Label Administrators. - Remove Admin Notifications
Prevent all admin notifications from being displayed to users who are not White Label Administrators. - Insert Custom CSS
Add your own custom CSS rules to the WordPress admin for a deeper level of customization. - Remove Screen Options Button
Remove the Screen Options button from the top of every screen in the WordPress admin. - Remove Help Button
Remove the Help button from the top of every screen in the WordPress admin.

Miscellaneous Features and Support
White Label comes with these additional features and support options.
- Hide WordPress Version Number
Hide the WordPress version number in your site’s markup and on the admin interface. - Multisite Support
You can use White Label with WordPress Multisite networks. Apply White Label settings from your main site to all sites on your network. - Import & Export
Easily import or export settings from any White Label or White Label Pro installation.
Miscellaneous White Label Pro Features
Pro Only
White Label Pro comes with several miscellaneous features to help you round out the WordPress admin customization experience for your clients.
- Change Default Email Settings
Change the default WordPress email settings to your own business name and email address. - Disable Administration Email Verification
Disable the Administration Email Verification screen when administrators log into WordPress.
White Label Pro Pricing
| Personal | Business | |
|---|---|---|
| Price | $39/Year | $99/Year |
| Sites | 1 Site | Unlimited Sites |
| All Pro Features | ✓ | ✓ |
| 1 Year of Updates | ✓ | ✓ |
| Premium Support | ✓ | ✓ |
| Buy Now | Buy Now |
14-day money-back guarantee. If White Label Pro doesn’t work for your setup, contact support within 14 days for a full refund. No questions asked. Licenses renew annually and can be cancelled at any time from your account. All prices are in USD.